Fernando Alvarez Jr. from FernandoSEO and Pait Academy is leading our workshop on best practices for setting up SEO in Webflow on Thursday, May 20th from 6-8pm PST.
For on page and technical SEO we will configure basic SEO settings like Meta Titles, Descriptions and Open Graph images for static and dynamic pages. Proper page structure and hierarchy, alt text and section tags, navigation, Canonical URLs, robots.txt, and generating an XML sitemap in the Webflow project settings panel. Then we will show how to add tracking and analysis tools like Facebook pixel, Google Analytics, and Google Tag Manager.
For organic traffic and local SEO Fernando will explain the importance of generating targeted keyword based content, back links and Google My Business accounts. We will also discuss Structured Data; what it is, how it affects rich search results, and where to add it.
Time permitting we can discuss future SEO considerations like voice search, ARIA accessibility, Core Web Vitals, and GDPR/Cookie compliancy issues.
The meeting is hosted in out virtual space: https://gather.town/app/jRmCqFLgAZ6FGlUW/Audivelo
Fernando helps small businesses generate more revenue by optimizing their SEO. He is a Webflow developer and SEO consultant at FernandoSEO (https://www.fernandoseo.com/), an SEO trainer at Pait Academy (https://www.paitacademy.com/) and an SEO Analyst for Loganix (https://loganix.com/).